How to Become a Brand Ambassador for Shein? – All-in-One Guide with Tips, Tricks, FAQs, & More

How to Become a Brand Ambassador for Shein? Picture, Photo source;

Become a Brand Ambassador for Shein. Shein is a fast-fashion women’s clothing brand that offers affordable clothing based on more expensive brands.

The great thing about Shein is that she has an affiliate program that can help if you have a decent number of followers on social media or if you are her creator of UGC content. If you want to leverage your social media accounts and become a brand ambassador for Shein, there are a few things to keep in mind.

Interested in working as a content creator or influencer for many brands? Visit, log in and book your first job.

Before you actually contact Shein to work with him, you need to assess yourself and determine where you are at.

The 5 types of social media influencers are: 

If you want to be a Shayne Ambassador, you need to be aware of these five types and which type you are now.

1. Nano Influencers

Among the different types of influencers, nano-influencers have the lowest number of followers on social media.

While this may seem like it doesn’t have much to offer, it actually has perks for those few followers.

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For example, a smaller community means we can serve a very specific niche in the apparel industry. As a result, you can take care of your followers by having the opportunity to interact with them individually.

Because of this, your followers will trust your opinion and respect you as an authority in your particular niche. In terms of numbers, nano-influencers typically have something like:

  • YouTube subscribers less than his 5000.
  • 2500 to 10,000 followers on Instagram.
  • 5000-50,000 followers on Tiktok.

2. Micro-Influencers

Micro-influencers are much more likely to effectively promote trending digital content because they have more followers on their social media accounts.

At least at the micro-influencer level, you have a better chance of being selected for the Shein Affiliate Program.

Like nano-influencers, micro-influencers are also typically focused on a specific niche. So if your niche fits what her Shein is looking for, you can easily secure a working relationship with Shein through our affiliate program.

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Micro-influencers typically have the following characteristics:

  • 5,000 to 25,000 YouTube subscribers.
  • 10,000-100,000 followers on Instagram.
  • 50,000 to 150,000 followers on Tiktok.

3. Mid-Tier Influencers

As the name suggests, this is half the influencer journey. Middle-tier influencers are typically at a stage where influencers are starting to see influence as more than just a side job.

At this stage, you may be able to secure enough income to become a full-fledged profession rather than just a hobby.

For Shein clothing, this level is highly desirable as it is at a stage where you can get a lot of value from you and your audience.

Mid-tier influencers include:

  • YouTube subscribers between 25,000 and 250,000 her.
  • 100,000-500,000 followers on Instagram.
  • Between 150,000 and 750,000 followers on Tiktok.
Brand Ambassador for Shein? Picture, Photo source;

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4. Macro-Influencers

A macro influencer is an individual who has established a strong personal brand and, as a result, a large following on social media.

They are very valuable as Shein’s partners because they have an established and sizeable following who trust what they say. If you support Shein, more customers will find their way.

As a macro influencer, you are much more likely to be accepted as a Shein ambassador.

Macro influencers typically have the following characteristics:

  • 250,000 to 1 million YouTube subscribers.
  • Between 500,000 and 2.5 million followers on Instagram.
  • 750,000 to 2.5 million followers on Tiktok.

5. Celebrity Influencers

There are two types of celebrity influencers:

  1. A real celebrity who was originally famous for something else but who happens to have social he has media accounts.
  2. Almost a celebrity by building a brand on social media and gaining a large following.

When it comes to becoming a Shein affiliate, the second type is usually the person you’re interested in. As you can imagine, joining the Shein Affiliate Program ensures that such individuals can negotiate very profitable deals.

Celebrity influencers include:

  • YouTube subscriber count exceeds her 1 million.
  • Instagram followers exceed her 2.5 million.
  • Tiktok has over 2.5 million followers.

As a nano or micro influencer, you should understand and agree with the fact that you are unlikely to get that much benefit from the Shein Affiliate Program. However, it might be enough as a decent side job.

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For a company like Shein Clothing, you need to be aware of the fact that you are of great value. You have an audience that listens to you and trusts you. This provides real value for a brand like Shane. They can use that trust to promote their brand through you.

Here are just a few of the benefits brands can achieve by using influencers.

Usually, most influencers need to send Direct Her Messages (DMs) on their social media platform of choice if they want to reach a brand. From there, you can ask if they are willing to work with you.

The beauty of the Shein Affiliate Program is that you are not limited to one platform. You can use:

  • YouTube
  • Instagram
  • tick tock

If you have a significant social media following on any of these three platforms, you may qualify for the Ambassador Program.

How to Apply for the Shein Affiliate Program? 

Step 1: To apply for the Shein Affiliate Program, simply publish your content post on the social media platform of your choice. Of course, the type of content you post depends on the social media platform you’re using.

With Tiktok, you can create short videos of about 1 minute. However, you can post photos on Instagram. If you have it on Youtube, you can make short (or medium) videos.

Step 2: What should the content be?

Well, you must be wearing the clothes you bought from Shane. If you want, you can easily buy branded clothing from Shein’s her website.

Posts can be about how the clothes feel, what you think about them, and more.

Step 3: Tag your post with @sheinofficial and don’t forget to use the hashtags #shein and #sheingals. It’s a good idea to wait a little while for engagement to occur after creating a post. This will help you impress them and increase your chances of securing a position as an ambassador for Shein Brand or Shein Campus.

Once you have some involvement in your social media posts, you can move on to the next step.

Step 4: Email the link to your social media post to

In your email, tell us briefly about yourself and that you would like to work with us. If you meet their specific criteria, they will reply to your email and you can start negotiating a deal with them.

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Additional Tips

Once you partner with them, you need to make sure the posts you create to promote them are highly polished and professional.

First, you need to make sure your post clearly states that this is a paid partnership between you and her Shein. This is important because it is illegal not to mention this in your social media posts.

Secondly, if you need to add a link to your website or online store, shorten the link first.

Wrapping Things Up… 

How to become a Shane Brand or Shane Campus Ambassador.

You definitely need a sizeable audience to consider this, but if you can attend, it can be a great way to make money.

If you have any other questions, let us know in the comments below. For more information on branding, visit our blog.

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